Powering entrepreneurial capability
We combine people, technology and data, to create insight driven tools designed to help everyone improve success.
Simplicity in Innovation
Our goals and impacts
Entrepreneurial capability is the right combination of an idea, skilled people, their access to resources, and the potential to succeed.
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Intelligent Matching
- Understanding people's capability informs what is needed for success, this is the foundation of intelligent matching of people to resources.
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Targeted Support
- Businesses getting what they need, at the right time. Consistent evaluation of people, instead of inconsistent evaluation of the idea.
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Economic Growth Quality
- Relieve the limitations in existing technology & processes to increase the quality of economic growth models through opinionated tools.
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Idea Viability
- Improved viability of ideas by opening access to resources, through new ways of processing and interpreting data.
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Reduce Bias
- We're only human and existing tech is built on our weaknesses, we aim to reduce bias in our ways of working by humanising data.
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Improved Performance
- Increased access to diverse opportunities obstructed by systemic barriers, levelling the playing field to realise unfulfilled potential.
Trusted by innovative and creative forward thinkers
We work with partners and stakeholders across business support systems - from accelerators, incubators and universities, to government bodies, membership groups and investor networks.
We develop our products collaboratively because this beats a zero-sum game every time.